
Online Digital Marketing Training
We've compiled a long list of online digital marketing training to help further your education in specific areas.
Content Marketing Syllabus
Find resources, lesson plans, and more in the Education Partner Program's Content Marketing Syllabus.
Buyer Persona Lesson Plan
Our Buyer Persona lesson plan includes readings, videos, and activities to help you teach your students .
Inbound Marketing Syllabus
Find resources, lesson plans, and more in the Education Partner Program's Inbound Marketing Syllabus.
CONTENT MARKETING
HubSpot Content Marketing (Certificate)
This 55 video HubSpot Academy course gives you an overview on how to become an effective content marketer.
Viral Marketing (Certificate)
A four hour course on Coursera that explains how viral marketing works and helps you apply these ideas to your own marketing.
Strategy of Content Marketing (Certificate)
Another Coursera course where you'll learn the core strategies content marketers use to grab the attention of customers.
Copywriting Blunders: 10 Common Mistakes (Course)
This Udemy course offers 10 simple lessons on how to improve your copywriting.
Google's Promote a Business with Content (Course)
This Google course helps you gain more customers through video, content, and social media.
Content Marketing for B2B Enterprises (Course)
A four-step content marketing process is covered in this Udemy course to drive B2B lead generation.
SOCIAL MEDIA
HubSpot's Social Media Marketing (Certificate)
This HubSpot 39 video course helps you shape your social conversations around your business, build loyalty, and attract customers.
Strategic Social Media Marketing (Certificate)
Learn how to drive engagement in social media through strategy, tactics, and measurement.
Social Media Marketing (Certificate)
This beginner focused content covers social media, blogging, and promotional tools.
Top 10 Facebook Marketing Tips (Webinar)
Seven webinar videos walk you through topics such as content curation, Instagram for business, Facebook strategy and more.
Twitter Flight School (Courses)
Multiple courses teach you everything you need to know about advertising on Twitter.
Lead Generation with Social Media (Course)
This LinkedIn Learning course shows you how to increase the amount and quality of leads without increasing your budget.
Developing an End-to-end Instagram Marketing Strategy for Your Business (Course)
This 13 video coures teaches you how to build and implement an organic Instagram marketing strategy.
Social Media Marketing Tips (Courses)
In under an hour, learn how to manage your social media scheduling, engage with influencers, and grow your brand in this LinkedIn Learning course.
Social Media for Graphic Designers (Course)
Need to showcase your work on social? This course walks you through how to post, find clients, and share your work with the world.
WEB ANALYTICS
Google Analytics for Beginners (Certificate)
Learn how to implement the tracking code and how to navigate the Google Analytics interface.
Advanced Google Analytics (Certificate)
Understand how data gets collected and processed, how to use configurations like Custom Dimensions, Custom Metrics, and Event Tracking, and finally you'll learn advanced tehniques to take you to the next level.
Google Analytics for Power Users (Certificate)
Learn and practice comparing users who convert to those that don't, analyze the most valuable traffic sources, customize channels for actionability, improve top performing content, and improve ecommerce results.
Google Tag Manager Fundamentals (Certificate)
Simplify the tag implementation and management process of your links.
SEO Training (Course)
Learn the basics of search engine optiminization (SEO).
SEO Training: Building Sustainable Traffic for Business Growth (Course)
This 15 video course covers link building, topic clusters, building search authority, and blogging.
SEARCH ENGINE OPTIMIZATION (SEO)
SEMrush SEO Fundamentals (Certificate)
Brush up on the basics of SEO with SEMrush's Greg Gifford.
SEMrush Keyword Research (Certificate)
In-depth course covering the basics of keyword research.
SEMrush Mobile SEO (Certificate)
This free, short course walks you through everything you need to make your mobile website pop.
SEMrush Technical SEO (Certificate)
Dive deeper into the specifics of technical SEO in this free in-depth course.
SEMrush Keyword Research (Certificate)
In-depth course covering the basics of keyword research.
Search Engine Optimization Fundamentals (Certificate)
This Google certificate training helps you gain an understanding of search engine algorithms and how they affect organic search results.
WEBSITE DESIGN
HubSpot's Contextual Marketing (Certificate)
This 25 video course will help you understand how to personalize your website to your core customers.
Codecademy: How to Make a Website (Course)
You'll build four simple websites using web development fundamentals including HTML5, CSS3, and Bootstrap.
Codecademy: Learn Javascript (Course)
You will learn programming fundamentals and basic object-oriented concepts using the latest JavaScript syntax.
Codecademy: Learn HTML
Learn common HTML tags used to structure HTML pages, the basic foundation of all websites.
Codecademy: Learn Ruby
Gain familiarity with Ruby and basic programming concepts including variables, loops, control flow, and object-oriented programming.
Codecademy: Learn PHP (Course)
Widely used as a server-side language for dynamic web sites.
DIGITAL ADVERTISING
MediaMath Programmatic (Certificate)
Develop your understanding of programmatic advertising, covering industry terminology, mechanics of how programmatic advertising works, KPIs, and many more.
Amazon Advertising Learning Console
This all in one site offers information on how to take your brand directly to Amazon.
HubSpot's What Digital Advertising Is and How to Do It (Course)
Discover what journey-based advertising is and how to use it, explore social media and paid search ad platforms, and how to determine your ad spend.
How to Build a Paid Media Strategy (Course)
Learn how to maximize your return on investment through an effective paid media strategy.
Advertising Foundations (Course)
Former NYC Ad Executive covers the fundamentals of effective advertising.
Promote a Business with Online Advertising (Course)
Learn a variety of online tools you can use to promote a business through online advertising.
OTHER DIGITAL MARKETING TRAINING
Codecademy: Learn the Basics of Blockchain and Python (Course)
Learn the structure and properties of the blockchain itself and the individual blocks that make it up. Understand its features that provide security between different blockchain participants.
Photoshop Fundamentals (Course)
Three-part series where Photoshop expert Deke McClelland teaches you the fundamentals of Photoshop.
Google's Machine Learning Crash (Course)
Gain an understanding of the basics of machine learning from researchers at Google.
Elements of AI (Certification)
This gentle introduction to Artificial Intelligence introduces you to the basics to help you understand what's possible.
Google's Fundamentals of Digital Marketing (Certficate)
Learn the fundamentals of digital marketing to help your business or career.
YouTube Creator Academy (Courses)
Multiple videos provide you with free online courses to help grow your YouTube channel.



